Go Green Steps: Sustainable Business Practices in India
Green businesses adopt principles, policies and practices that improve the quality of life for their customers, employees, communities and the planet. They challenge themselves to integrate the objectives of social and economic justice, environmental sustainability, as well as community health and development, in all their activities, from production and supply chain management to relationships with employees and customer service. This article explained to different Indian companies how to follow the steps of going green for their sustainable business.
Introduction: Green as a Status Symbol
Sustainability defines how businesses can survive long-term. The three important markers of businesses are profitability, continuous growth, and survival in the long term. Survival depends on how a company is able to respond to the environmental impact, and take care of all stakeholders, employees, customers and the community and society in which it operates. Sustainable development in India includes a variety of development schemes in social, environmental (clean energy, clean water and sustainable agriculture) and human resources segments, having attracted the attention of both Central and State governments as well as public and private sectors.
As more and more internationally and nationally renowned brand companies go green, the idea of going green becomes all the more enticing. In fact, it becomes a status symbol for being an eco-friendly company. IT company Dell has launched a recycling program that allows customers to return hard-to-recycle electronics for free. The automaker Honda is now known as one of the greenest companies in the automotive industry by optimizing fuel efficiency, among other measures. Consumer goods giant Unilever has also made great strides in adopting sustainable packaging: in 2018, it started selling its PG Tips tea in fully biodegradable tea bags. Going green gives a business a place at the table of big business, in a sense, because only the most established businesses go green. Ultimately, the benefits of going green for a business, the benefits far outweigh any negatives. The time and money it takes to establish new eco-friendly environmental protocols pay dividends over the years, not only in money but also in feeling that the company is respectful of the planet.
Green Practices Companies in India
Businesses must take care of the communities in which they operate, addressing both social and environmental concerns. In the larger context, more and more awareness creation is needed. Sustainable development that meets the needs of the present without compromising the ability of future generations to meet their own needs.
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